Global Insigths Manager

Company Name:
Clorox Company - Burt's Bees
The GIM -AI is based in Bentonville AR, supporting Clorox Walmart/Sam''s sales team. His/her responsibilities fall into three main buckets -
1. Support _Walmart business planning_ with price/promo scenario planning and trade optimization;
2. Support _business plan execution / tracking_ and conduct diagnosis on key business issues on ad hoc basis;
3. Support _business plan evaluation_ through bi-annual WMT BDA (business driver analysis - Marketing mix modeling) and monthly trade review process;
In general, GIM-AI Walmart role drives business results by leveraging broad-based business knowledge and a high level of functional expertise. He/she does this by directing strategies and tactics that enable achievement of sales and profit targets at the brand level. The GIM - AI is responsible for proactively identifying key business issues in collaboration with business partners, managing key research priorities/plans and providing actionable recommendations that drive business results. He also enables conversion from insights to action by building strong business and cross-functional relationships. The GIM - AI operates with minimal assistance from his/her manager. This position also participates in driving functional excellence and building a world-class organization.
Key Responsibilities:
1. Drive business results by influencing key decisions through an analytics-based perspective in the areas of Forecast, Sales and Marketing management.
2. Integrate other consumer/market insights and a solid understanding of the broader business context to make more persuasive recommendations. Proficiently perform and apply advanced analytics techniques, including but not limited to
Marketing mix modeling (20%)
Price & Promotion simulation (35%)
Forecasting (10%)
Trade Evaluation (15%)
Database maintenance and Business Tracking & Diagnosis (20%)
3. Ensure full utilization and integration of existing research and consumer/market knowledge to drive strategy and tactics for category and brand portfolios.
Years and Type of Experience:
Degree - Masters or PhD in Marketing Research, Business Administration, Economics, Econometrics, Statistics, or related applied quantitative field.
Years of Experience - 5+ Years business experience with Masters; 3+ Years with PhD.
Type of Experience - Marketing mix modeling, Price/Prom simulation and Pricing. Have working experience at retail side is a plus.
Skills and Abilities:
Advanced experience using Excel (VBA / Tableau is a plus) and experience using a statistical package (SAS or R).
Education Level/Degree: (see above)
Requisition Number: 2967
Job Title: Global Insigths Manager
Area of Interest: Marketing Sales
City: Bentonville
State / Province: Arkansas

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