Global Insights Manager

The Clorox Company (NYSE: CLX) is a leading multinational manufacturer and marketer of consumer and professional products with about 8,000 employees worldwide and fiscal year 2016 sales of $5.8 billion. Clorox markets some of the most trusted and recognized consumer brand names, including its namesake bleach and cleaning products; Pine-Sol? cleaners; Liquid Plumr? clog removers; Poett? home care products; Fresh Step? cat litter; Glad? bags, wraps and containers; Kingsford? charcoal; Hidden Valley? dressings and sauces; Brita? water-filtration products; Burt's Bees? natural personal care products; and Renew Life? digestive health products. The company also markets brands for professional services, including Clorox Healthcare? and Clorox Commercial Solutions?. More than 80 percent of the company's sales are generated from brands that hold the No. 1 or No. 2 market share positions in their categories.
Encompassing brand management, global insights and marketing communications, the mission of our Marketing team is to build brands consumers love. Together, we focus on creating and sustaining the lasting consumer and customer relationships that enable us to continually grow our brands. Assignments include establishing marketing best practices; developing and implementing marketing plans; leveraging consumer insights; creating, enforcing and evaluating business-building projects; and identifying and driving new product development opportunities.
The GIM -AI is based in Bentonville AR, supporting Clorox Walmart/Sam's sales team. His/her responsibilities fall into three main categories -- Support Walmart business planning with price/promo scenario planning and trade optimization; Support business plan execution / tracking and conduct diagnosis on key business issues on ad hoc basis; Support business plan evaluation through bi-annual WMT BDA (business driver analysis -- Marketing mix modeling) and monthly trade review process;
In general, GIM-AI Walmart role drives business results by leveraging broad-based business knowledge and a high level of functional expertise. He/she does this by directing strategies and tactics that enable achievement of sales and profit targets at the brand level. The GIM - AI is responsible for proactively identifying key business issues in collaboration with business partners, managing key research priorities/plans and providing actionable recommendations that drive business results. He also enables conversion from insights to action by building strong business and cross-functional relationships. The GIM - AI operates with minimal assistance from his/her manager. This position also participates in driving functional excellence and building a world-class organization.
Key Responsibilities: Drive business results by influencing key decisions through an analytics-based perspective in the areas of Forecast, Sales and Marketing management. Integrate other consumer/market insights and a solid understanding of the broader business context to make more persuasive recommendations. Proficiently perform and apply advanced analytics techniques, including but not limited to: Marketing mix modeling Price & Promotion simulation Forecasting Trade Evaluation Database maintenance and Business Tracking & Diagnosis Ensure full utilization and integration of existing research and consumer/market knowledge to drive strategy and tactics for category and brand portfolios.
Minimum Requirements: Years of Experience - 5+ Years business experience with Masters; 3+ Years with PhD. Type of Experience - Marketing mix modeling, Price/Prom simulation and Pricing. Have working experience at retail side is a plus.
Skills and Abilities: Advanced experience using Excel (VBA / Tableau is a plus) and experience using a statistical package (SAS or R). Education Requirements: Masters or PhD in Marketing Research, Business Administration, Economics, Econometrics, Statistics, or related applied quantitative field

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